4.07.2016

OMB Update.


It's been a while since I've done a Ollie Marie Boutique update so I though I'd fill you in on what's going on around here. I now have 3 employees which is great for taking a lot of the stress off of my shoulders, but has also come with struggles of it's own. First of all was finding and working out a schedule that worked for them and for me. We all have kids and other responsibilities so making it all fit was a bit of a puzzle. Second struggle was the dreaded budget - how much do you pay them? Do you pay hourly or salary? 

When I worked for a big company and managed a team of people it was a bit easier because the 'rules' and guidelines were set by the company. Now the company is mine and I am the one setting the expectations, which I think I was a bit lax on at first. I kinda assumed we were all on the same page, but after a few tough conversations I realized we were not. For example, I thought it was assumed that I did not pay for vacations, everyone is a contract employee, but until I spoke that statement some didn't understand that. After that I realized that I need to be a bit clearer on where I stood on certain aspects. 

We have finally gotten all of our inventory and finances organized, SK has done an amazing job of making sure everything we do is run through Shopify. We've gotten a really good system of checking in inventory, checking invoices against the Amex, and spotting an discrepancies. That was our goal after Christmas and I'm very happy with our progress in that area. We've reached a point that we now have to do our sales taxes monthly and hopefully change over to doing our business taxes quarterly. Taxes are what really stress me, I haven't paid mine yet from last year so I'm still unsure exactly how much I'm going to have to pay, so I've just been putting away hopefully more than I need. 

Growing. Growing is hard, slow, and takes time. You don't know what's going to work until you try it, Facebook is just terrible as far as advertising, my own Mother rarely, if ever, sees my posts on there. Instagram is changing their feed to an algorithm just like FB which has business owners very concerned. Facebook Live is rolling out to everyone which is great news, I do love Periscope a lot though! Periscope has really made me feel more connected to my audience. I went to market last week and realized that I call you guys 'my girls' ahhahahha. I told one vendor 'oh no, my girls don't like tie dye' LOL. 



June will be our one year anniversary so we will be better able to compare to the year before and set goals and tighter budgets, right now we are still doing a lot of guesstimating. I am finally throwing a in house party for all my local friends to come and shop at the end of April, I don't have any plans right now to open a store front, but if the Sip and Shop goes well it might be something I do every once in a while. 

I had someone ask me how I learned how to do everything you need to do to run your own business, literally trial and error. I've made mistakes for sure, in the beginning it was all I could do to work full time, pack orders, open inventory, and all the other things in my life so of course pesky things like tracking every little detail went out the window. I learned how important a reliable shipping system was quickly, but through all of my mistakes the one thing I've strived for is good customer service. I truly want everyone to be happy with their purchase and while I can't stop mistakes from happening I do think being compassionate and willing to help goes a long way. 

20 comments :

  1. I thought I heard IG was considering not following through on their algorithm change. I don't know if that's true, but I'd like them to leave well enough alone!

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  2. Thank you for this! I love hearing the entrepreneur/business woman side of things

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  3. I have loved watching your business grow! I follow your blog and watch all of your Periscopes!!! Facebook Live is horrible. Please don't move over to that. I have "watched" a few on my laptop at home with WIFI and they are all so spotty you can't even figure out what is being said. Periscope randomly locks up but not as bad. You are doing awesome with your business! As a business owner myself, I totally feel ya on how it is all trial and error! Good luck with everything! Keep Rockin' It! ~Laura

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    1. The wifi situation is the one reason I would consider FB Live - I know Periscope just eats up the LTE!

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  4. I am so proud of you! How has it almost been a year.!? Just spring cleaned my closet and told Calvin I need a loan to buy all the things I want 😊

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  5. Congrats on not only the shop but for being so brave to take this huge leap and allowing us into a part of your world and come along on this journey with you- there are very few people who do what you do, how you do it. It's been so fun getting to "know" you through Periscope and we all look forward to seeing what year two at OMG brings :-} Erin (thismommywrites)

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  6. If your Sip and Shop goes well, you should look into opening a pop-up shop, maybe during the Xmas season. Lots of retail buildings have store fronts that might be between leases and would love to fill it for a month.

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    1. A great idea- the Holidays would be a great time to venture out and try something new too!

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  7. Megan I can't believe it's been one year already!! Just thinking back to the beginning you have come so far in such a short amount of time!! It must be such a great feeling for you and your girls to figure things out for the foundation of the business. I can only imagine where you'll be in another year. Thank you so much for your amazing customer care. Never have I known of a boutique where there is such a connection with the customers.. it feels like OUR boutique. I love to support you and we really do have the same taste!! I would so come to Texas just for Sip and Shop :) Cheers to year one super woman!!

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  8. This Jersey Girl loves all things OMB!!! I always get compliments on my OMB items :-) I've been following you for YEARS and you are truly an inspiration. Just keep doing what you're doing girl!!
    <3 from South Jersey,
    Marisa Everett
    PS- your Periscopes are THEE BEST!!!

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  9. She took the words out of my mouth! Lol
    In Tulsa, which is near where I live, during Black Friday and Christmas, downtown has "Pop Up Shop Days" and buildings rent out rooms/areas for that purpose. I know they're extremely popular and a way to get your shop name out there-as well as provide customers a chance to see/feel merchandise.
    So awesome to see more mom&girl-powered businesses out there!
    Congrats on your success!!!

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  10. Congrats on 1 year!!! That is awesome! I have been following you for years and love your blog. You are such an inspiration to women. The best of luck to you for this year! Also, your Periscopes are the bomb! I literally die laughing, you rock!

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  11. I wouldn't worry too much about Instagram! If you are posting good content, connecting with your audience by answering questions and getting "likes" you will be totally kosher! The algorithm basically will cluster posts for people in what they actually like vice having to scroll through a bunch of feeds that the tool actually thinks it likes. It actually could be a very good thing for businesses especially if you post good content and increase your likes!

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  12. I wouldn't worry too much about Instagram! If you are posting good content, connecting with your audience by answering questions and getting "likes" you will be totally kosher! The algorithm basically will cluster posts for people in what they actually like vice having to scroll through a bunch of feeds that the tool actually thinks it likes. It actually could be a very good thing for businesses especially if you post good content and increase your likes!

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  13. Yes to holiday pop up shops! We have a big Christmas market at a convention center and lots of boutiques open up there (along with crafts, food, and some larger stores--Dillard's had a booth last year!). It's so much fun and a great way to spread your business.

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  14. I have actually been wondering about OMB lately and how things were going. It seems to me, from periscope and instagram that things were going well, but you can never tell. I was thinking, you should do a "day in the life" of megan on your periscope. I would love to see how you do everything in one day, Be a mom, wife, business owner, etc. Keep up the GREAT work. I have always loved your blog and now that you have OMB, I love you even more!! :)

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  15. A year already? I remember the announcement like it was yesterday! Congratulations on the upcoming anniversary! Although as a tax girl I gotta give you some heat for not having those done yet girl! Love your accountant, get your shit in early haha! Thanks for always bringing us beautiful clothes and lots of laughter (and clapping!) and inpiration!!

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  16. I think you have done a wonderful job! Anything I have ordered is shipped quickly and any questions/issues have been addressed quickly (like when the vendor sewed the elbow patch onto the front instead of the back) and your prices are very much in line or lower than other places I shop.

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  17. You are doing an awesome job, Megan! I love your store and have several items I get compliments on all the time :-) It is hard to resist to buy all the things! Your Periscopes are enjoyable so keep doing you, girl!

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  18. I love everyone of my OMB pieces! You have a great eye for versatile clothing that looks great on a lot of people, your price points are amazing, and your customer service is top notch girl!! you're doing great!!

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